Smoothie King is making it easier to live a vegan lifestyle with the new Vegan Mixed Berry Smoothie, available nationwide today: a meal-replacement, plant-based wellness blend featuring the exciting addition of Califia Farms® Oat Milk.

“Smoothie King has always been about fueling our guests’ healthy lifestyles, and we’re excited to offer a new way to support their wellness goals,” said Smoothie King CMO Rebecca Miller. “The Vegan Mixed Berry is the perfect meal replacement to help guests remain committed to plant-based living.”

WHAT’S INSIDE

Smoothie King’s lineup of vegan smoothies are a guest favorite, but the Vegan Mixed Berry offers a new and unique twist with the addition of Califia Farms® Oat Milk. This popular, non-dairy alternative – which can be substituted into any smoothie on the menu – is made with gluten-free oats and has a smooth and naturally-creamy taste guests love.

Along with Califia Farms® Oat Milk, Smoothie King’s Vegan Mixed Berry Smoothie is made with whole strawberries, wild blueberries, raspberries, banana, super grains, Sunwarrior® organic plant-based protein, apple blueberry juice blend and pear juice blend. It has 13 grams of protein and half the recommended daily fiber in a 20-ounce serving.

“As more people seek vegan-friendly options, Smoothie King is here to offer a variety of wholesome and convenient plant-based smoothies to help fuel their health and wellness journeys,” said Miller. “Living a vegan lifestyle is easier when there are quality, on-the-go options to choose from, and that’s what we’re providing at Smoothie King.”

TRY VEGAN MIXED BERRY FOR FREE

For guests eager to try the new Vegan Mixed Berry Smoothie, Smoothie King is hosting a free sampling event. Between 2 – 6 p.m. on September 29, get a complimentary, 12 oz. Vegan Mixed Berry with Smoothie King’s Healthy Rewards app.

WHEN AVAILABLE

The Vegan Mixed Berry Smoothie is available for order everywhere beginning September 29. Guests can get the new blend for pickup in store or delivery on Smoothie King’s Healthy Rewards app and localhost:10369/. Curbside and drive-thru ordering is also available at select locations.

Smoothie King’s Healthy Rewards app is available for download on iOS and Android devices. Search “Smoothie King Healthy Rewards” in the App Store and Google Play to Rule the Day® today.

Smoothie King is encouraging better meal choices with a Fast-Food Coupon Swap. From October 6 – 15, present any digital or physical coupon from another quick-service restaurant at checkout, and Smoothie King will knock $2 off your smoothie.

“Now more than ever, people are opting for on-the-go meals they can get safely and conveniently, but those meals may not be the healthiest and other smoothies out there have a bunch of added sugar,” said Smoothie King CMO Rebecca Miller. “With this coupon swap, we’re actively encouraging guests to make better-for-you decisions with a wide variety of smoothies made with whole fruits and veggies while also saving them money. It’s a win-win.”

With this promotion running for 10 days, guests have multiple opportunities to receive a discount on all regular-sized smoothies, including the new Vegan Mixed Berry. This plant-based meal smoothie is made with Califia Farms® Oat Milk, whole strawberries, wild blueberries, raspberries, banana, super grains, Sunwarrior® organic plant-based protein, apple blueberry juice blend and pear juice blend.

Smoothie King smoothies are purposefully blended with whole, non-GMO fruits, organic vegetables, 0g of added sugar in many blends and absolutely no syrups or artificial colors, flavors, preservatives or other unwanted ingredients on Smoothie King’s “No-No” List.

The Fast-Food Coupon Swap is valid on smoothies 20 oz. or larger and limited to one coupon per guest per visit and cannot be combined with any other offer. In store or drive-thru only, cannot be used with online order or delivery. For more information, please visit localhost:10369/. Guests can also sign up to become a Smoothie King Healthy Rewards loyalty member today by downloading the Healthy Rewards app, available on iOS and Android devices

Few things in life go better together than summertime and smoothies, and to kick off the season, Smoothie King is celebrating with a buy-one, get-one promotion on National Smoothie Day. Healthy Rewards loyalty members who purchase a smoothie on National Smoothie Day, Sunday, June 21, will receive a reward for a free, 20 oz. smoothie redeemable in store or online from Monday, June 22, to Thursday, June 25.

Additionally, Smoothie King is keeping the celebration going with the launch of its new Hydration Smoothies on Tuesday, June 23. Just in time for summer sipping, these limited-time purpose blends come in two delicious flavors, Watermelon and Mango Pineapple, and are a refreshing way to beat the heat while also inspiring a healthy and active lifestyle.

“Smoothie King’s new Hydration Smoothies help keep you hydrated during the hot summer unlike any other beverage,” said CMO Rebecca Miller. “This summer especially, more and more people are going to need to stay hydrated when working out and spending time outside due to the heat. The need for proper hydration is critical, and our Hydration Smoothies are purposefully crafted to replenish much-needed electrolytes while also restoring optimal hydration levels better than water.”

Both Hydration Smoothies are made with non-GMO whole fruits. Hydration Watermelon consists of a watermelon juice blend, strawberries, bananas, a kiwi apple juice blend and an electrolyte blend. Hydration Mango Pineapple is made with mangoes, pineapples, an apple pineapple juice blend, a passionfruit juice blend and an electrolyte blend.

For loyalty guests looking to try the new Hydration Smoothies, Smoothie King is hosting a sampling event on Tuesday, June 23. From 2 p.m. to 6 p.m. local time, Healthy Rewards members can scan their app at the counter to redeem a free, 12 oz. Hydration Watermelon or Mango Pineapple Smoothie. Samples available while supplies last.

This is the first time Smoothie King has introduced a smoothie blend with a primary purpose of hydration since 2017. The new smoothie announcement also marks the return of a watermelon-flavored blend to the menu – a fan favorite that hasn’t been available since 2017.

The Hydration Smoothies are available for order all summer long, beginning June 23. Guests can order ahead for safe and secure carryout, curbside, drive thru or delivery via localhost:10369/ or the Healthy Rewards app.

To enroll in Smoothie King’s loyalty program, visit localhost:10369/healthy-rewardsfor more information. The Healthy Rewards app is available for download on the App Store and Google Play.

DALLAS – Smoothie King announced a new, exclusive partnership with DoorDash, the nation’s leading on-demand local logistics platform, today, which will allow the lifestyle smoothie brand to expand its guest reach and inspire more healthy and active lifestyles by meeting guests where they are. Beginning in early May, guests near any of the nationwide Smoothie King locations can order all 83 purpose blends through the DoorDash app or website for delivery or pick up.

“As the world continues to face the challenges of living a new normal, Smoothie King’s partnership with DoorDash – a leader in the off-premise space – provides a convenient, safe and nutritious meal-replacement option for guests when they need it most,” said Smoothie King CMO Rebecca Miller. “Every smoothie on our menu is purposefully crafted to serve as an integral part of each guests’ health and fitness journey. We’re excited to expand our reach and help even more guests keep up with their healthy lifestyles wherever they are.”

Starting June 15th, Smoothie King is offering a “Try Me Free” promotion* that will give new Smoothie King guests who order through DoorDash $0 delivery fees on orders of $15 or more. Additionally, Smoothie King will join DoorDash’s subscription service, DashPass. DashPass offers customers unlimited, $0 delivery fees from participating restaurants on orders of $12 or more for a monthly subscription fee of $9.99.

Smoothie King orders can be placed via the DoorDash website or app, available for iOS and Android. Your favorite blends will be delivered with a “no-contact” delivery.

Smoothie King will also begin to use DoorDash Drive, DoorDash’s white label fulfillment platform. Smoothie King will utilize the DoorDash fleet of Dashers for door-to-door fulfillment of orders placed on the Healthy Rewards loyalty app and smoothieking.com. Smoothie King delivery orders will include tamper resistant packaging. Guests can enroll in Smoothie King’s loyalty program by downloading the Healthy Rewards app. For more information, please visit localhost:10369/healthy-rewards

This announcement comes on the heels of Smoothie King’s donation and delivery of $1,000,000 in smoothies to essential workers and workplaces across the nation. With a mission to inspire people to live a healthy and active lifestyle, Smoothie King is helping provide these community heroes with nutritious, meal-replacement smoothies to fuel their long, strenuous days.

*Try Me Free: Valid only on first-time orders from SMOOTHIE KING on DoorDash. Offer valid through 6/29/20. Valid only on orders with a minimum subtotal greater than $15, excluding taxes and fees. Limit one per person. Other fees (including service fee), taxes, and gratuity still apply. All deliveries subject to availability. Must have or create a valid DoorDash account with a valid form of accepted payment on file. Qualifying orders containing alcohol will be charged a $0.01 Delivery Fee. No cash value. Non-transferable. See full terms and conditions at help.doordash.com/consumers/s/article/offer-terms-conditions.

DALLAS – Smoothie King, the leading health and wellness restaurant brand, which inspires people to live a healthy and active lifestyle, announced Thursday it has successfully donated over $1,000,000 in smoothies to essential workers and workplaces across the country.

Smoothie King promised to help support the health & wellness journeys of essential workers nationwide during the COVID-19 pandemic. The result was an outpouring of support from Smoothie King franchisees, partners, team members and guests which made it possible to meet Smoothie King’s donation goal of $1,000,000.

“This pandemic is like nothing we’ve ever seen before, yet essential workers everywhere are still expected to show up to work and put their health and safety at risk. By donating $1,000,000 in smoothies, we wanted to help these heroes on their health and wellness journeys while they helped others do the same,” said CEO Wan Kim. “Our goal was to give back to the heroes keeping all of us safe, and we’re thrilled to have reached that goal.”

Smoothie King franchisees and their team members were able to donate thousands of nutritious, meal-replacement smoothies to feed essential workers and workplaces throughout the United States.

Smoothie King also gave its guests the opportunity to help fulfill the $1,000,000 in smoothies pledge. From the initiative’s onset, guests were able to purchase smoothies in store and online, intended for essential workers in their own communities, and the local Smoothie King would later deliver those smoothies firsthand to said workers.

“I couldn’t be prouder of how our entire company responded,” Kim said. “It wouldn’t have been possible without our franchisees, partners and team members. Smoothie King is also thankful to those guests who participated and helped achieve the donation goal. Together, we helped provide thousands of healthier, on-the-goal meals to people that really needed it.”

Did you know that the Smoothie King crown is designed to represent three people who joined hands, with the third hand outstretched to welcome others to join our journey? It doesn’t describe a specific type of person or race, because we welcome everyone to join and our mission is to inspire all people. We stand together as an inclusive brand that’s committed to being a safe place for all and helping each person live out their purpose. This is not political, it is just human.

Injustice and inequality are not right. What is right is using our voice to educate and our resources to fund causes that fight discrimination.

We believe actions speak louder than words:

Let’s be part of the change together.

DALLAS – To support its mission of inspiring people to live a healthy and active lifestyle, Smoothie King is showing its gratitude to medical professionals, first responders and other essential workers who continue to sacrifice their safety to serve others in their communities during the current coronavirus pandemic.

Over the next month, Smoothie King and its franchisees will donate $1,000,000 worth of smoothies to local hospitals, testing centers, police and fire stations and other essential workplaces across the country. Franchisees and team members will blend, package and deliver thousands of nutritious, meal-replacement smoothies over the next couple of weeks to aid local heroes in their health and fitness journeys.

“Many essential workers are out on the front lines each day risking their own health and safety without concern for what or when their next meal is,” said Smoothie King CEO Wan Kim. “Now more than ever, these essential workers need healthy, on-the-go meals they can count on to keep them full and fuel their long, strenuous days.”

Smoothie King’s smoothies are custom blended with whole fruits and organic vegetables and never contain artificial colors, preservatives or GMOs. Additionally, most of its meal-replacement smoothies contain no added sugar.

“We see it as our responsibility to step up for these heroes during this difficult time,” Kim added. “Donating a million dollars’ worth of smoothies is our way of saying ‘thank you’ to these selfless, local heroes. I am so proud our franchisees wanted to do this despite their own struggles with the pandemic, too. It just shows the kind of people they are.”

No one understands their communities better than the local Smoothie King franchisee. That is why each Smoothie King owner is reaching out to hospitals, fire stations, testing centers and other essential workplaces to coordinate donations.

Additionally, Smoothie King guests have the opportunity to give a smoothie to a local hero in their community. Starting on April 23 and continuing over the next several weeks, guests can purchase a 20-oz smoothie for healthcare workers, and the local Smoothie King will deliver it safely to those healthcare men and women on the front lines. Those 20-oz smoothies, valued at $6, will be added to the million-dollar commitment.

Smoothie King expects to give away $1 million in smoothies over the next month. The company will share its progress toward this ambitious goal on its website so people can follow along in real time.

Smoothie King has already received gracious contributions from these valued suppliers: Titan; Noon; Tom Coughlin; Patagonia; Anacapa; Desert Valley; Essity; Lockton; Naturally Delicious, Inc.; Wells; Mount Franklin Foods; Leahy; Cal Splendor; Harris Hollow Foods, L.C.; Wyman’s; Califia; Del Monte; Baker, Donelson, Bearman, Caldwell & Berkowitz, PC; Dole; H&W Ingredients; Eastern Trading; Quebec; KHI; Mindstream; MomentFeed; and Vitamix.

For more information on Smoothie King’s donation and to follow along, please visit localhost:10369/landing-pages/smoothie-king-donations.

Given the heightened focus on immune health around the world, Smoothie King is launching a new flavor to its Immune Builder® Smoothie lineup in a continued effort to help support its guests’ immune wellness. The Immune Builder® Veggie Superfood Smoothie will debut on Tuesday, April 14 – joining Smoothie King’s original Immune Builder® Smoothie, Mixed Berry.

Made up of non-GMO fruits and vegetables like organic spinach, kale, carrots, bananas and dates, the Immune Builder® Veggie Superfood Smoothie also features an electrolyte blend and apple pineapple juice.

Additionally, the Immune Builder® Veggie Superfood and Mixed Berry Smoothies have Immune Support Enhancer, containing 800 percent of guests’ daily vitamin C plus zinc, iron and calcium to support a healthier immune system.

Guests who use their Healthy Rewards App between April 14-16 will also receive $2 off any Immune Builder® Smoothie 20 oz. or larger.

“Supplementing your diet with healthy, vitamin-rich foods is more important than ever, and the Immune Builder® Veggie Superfood Smoothie is purposefully crafted to fulfill that need,” said Smoothie King CMO Rebecca Miller. “Our mission is to inspire healthy & active lifestyles, and by introducing the Veggie Superfood, we’re supporting our guests’ wellness with a nutritious and great-tasting immune-supporting smoothie.”

Since March 24, Smoothie King has given away over 170,000 complimentary Immune Support Enhancers to its guests as part of its mission to inspire healthy and active lifestyles. The enhancer, which supports immune health and wellness, is already part of the Immune Builder® Smoothies but can also be added to any Smoothie King blend for free through the Healthy Rewards App.

The Immune Builder® Veggie Superfood Smoothie is available for order on April 14. Smoothie King is open for orders online, through the Healthy Rewards App and for carryout. Drive thru and curbside pickup available at select locations.

For more information on the Immune Builder® Veggie Superfood Smoothie, please visit https://wp2026.smoothieking.com/menu/smoothies or download the Healthy Rewards App available on the App Store and Google Play.

Nearly 50 years ago, Smoothie King not only created the smoothie category but came up with the name. Today, the company continues to be a partner in the healthy and active lifestyle of millions of people every day. I sat down with Wan Kim, CEO of Smoothie King, to learn about his journey first as a franchisee and now as the CEO and owner of the company.

Dave Knox: I want to start with how you first became involved with Smoothie King. You joined as a franchisee in South Korea in 2002, but then a decade later in 2012, you purchased the entire company from the founders. What led you on that journey and to make such a big decision in 2012?

Wan Kim: It was all about our mission and vision. I became master franchisee back in 2002 and opened about 110 locations in South Korea over eight years. The market got saturated, and I wanted to find another business that could fulfill my mission, which is inspire people to live a healthy and active lifestyle. So while making money, also fulfilling the mission, it was really hard because I couldn’t really find any other brands that can actually fulfill those two. That’s when I decided that I wanted to keep pursuing my dream, but this is the brand that I want to keep doing it with and investing in. That’s when I approached our founder to explore if he’d be willing to pass the keys to me when he retired. He thought about it for about a year and then he said, ‘Wan, I need to see you.” That’s how I closed the deal with him.

Knox: When you took over as CEO in 2012, Smoothie King was less than 500 units in size. Today, you have over 1,100 units and growing every single week. What really ignited that rapid growth?

Kim: Once again, going back to mission to inspire people to live a healthy and active lifestyle. Based on the mission, we really set our vision on where we wanted to be in 10 years. So our vision is we want to be the integral part of every health and fitness journey. Based on that vision, we are actually using our mission and vision as our filter. We seriously make every decision based on our mission and vision, and we actually have every strategy that’s set based on our mission and vision. So by focusing really in our mission and vision, we were able to really deliver a lot of things under this one vision. Then actually people can recognize it and people actually enjoy seeing it because we are not really delivering anything other than our vision that we are focusing on.

Knox: Smoothie King really offers only one thing, smoothies, very appropriately with the name. With your mission and vision, why do you maintain a sole focus on a singular product versus exploring other product offerings that lead into that healthy and active lifestyle?

Kim: In 1972, Smoothie King was started and our founder, when he created the food and the concept, he’s the one who named this category as a smoothie. So he is a really original guy who created this product category. But what’s interesting is when he actually created this category, he wanted to cure his own allergy. Also at the same time, he actually told us he created more than hundred smoothies in his life, but whenever he created any smoothie from the beginning, it wasn’t really about the flavor, it was about the purpose. So going back, he was really thinking about our vision. He was already doing it in 1973, but he just didn’t articulate it that way.

Going back to when created this category, a lot of people think of the smoothie category as a refreshment, but it’s not. For example, when he created the product called Hulk, Hulk has about 1,000 calories. I wasn’t proud of that product because I always thought of it as a milkshake with a thousand calories. It’s not healthy. When I asked him, he said, “Wan, one of my neighbora, she was going through chemotherapy and she was losing so much weight, so she wanted to gain weight back.” She asked him to create something help her to gain the weight back. Since then, Hulk has been the drink for a lot of people who go through chemotherapy in this country because they need lots of good calories to gain the weight back. That’s just one example, but a lot of our products have great purpose behind it, and of course, we try to make those purpose very delicious as well.

Knox: As you’ve led this transformation of focusing on healthy and active lifestyles, how difficult was it to initiate a system wide rebrand across the 500 stores?

Kim: Changes are always hard. Without fully understanding our mission and vision, some of our franchisees, including our team members, were afraid, and I totally understand that. That is also my job, try to really communicate better with these people along the way, so that even though they may not fully understand and see where we are heading, but at least, I communicate, keep communicating, so that it’s not lack of communication as the reason that they don’t understand. That’s what we’ve been doing it, and why I believe there are always tipping points. Meaning when I bought this company, I do not believe we had many team members or franchisees who really believed in our mission and vision. What I did was start to hire team member who wanted to do this because that’s what they believed in. Also, at the same time, we tried to recruit more franchisees who also want to do this because they believe in our mission and vision. Then there is a tipping point. Once we have more people who believe in this mission and vision, then all of sudden people who don’t, what happens? There is a tipping point. I think that’s what happened by 2017. When we went through all the changes, it resulted in a lot more people in our system who believe in our mission and vision now.

Knox: When you’re playing in the world of healthy and active lifestyles, there’s always a new trend and oftentimes a new fad that comes about. When you look at this, how do you think about these constantly evolving lifestyles and consumer preferences and which ones you’re going to bring in to Smoothie King?

Kim: We initiated Clean Blends about five years ago and believe it is the foundation of our product. But you are right, that the trends keep changing and we have to keep up with it. We always communicate to our team members that Clean Blends is a never-ending story. We are going to keep going and meeting people’s needs. That is why Clean Blends is no artificial flavor, color or preservative, no GMO fruits, 100% gluten free, and about two thirds of our smoothies have no added sugar. Then also we have created No-No list, same as Panera Bread, and we were able to eliminate so many bad stuff in our ingredients. We tested every single ingredient in our kitchen to accommodate these needs. When trends changes, we are going to keep evolving.

Knox: It’s common for Smoothie King to partner with other brands when you’re crafting your smoothies such as FITAID for the high intensity fit smoothie and Premama for the pre mama prenatal smoothie. How does Smoothie King think about choosing the brands to partner with, and how do you ensure that they’re living up to the same integrity of Clean Blends and ingredients that you’ve spent so much time focusing on?

Kim: Whenever we partner with any other company, they have to meet our Clean Blends initiative. So if their ingredients don’t meet Clean Blends, then we cannot partner with them. We want to be the integral part of every health and fitness journey. The reason why we call this as a journey is because we want to be side by side with you making sure that we can be helpful in your journey.

For example, you may end up going through the chemotherapy, or you are pregnant, and it’s going to be very difficult for you to live a healthy and active lifestyle for that time period. That’s why we created the Premama smoothie and we created the Daily Warrior smoothie with American Cancer Society three years ago. They can show that we can be side by side with you when you want to live a healthy and active lifestyle, even in those tough times.

Knox: For sports fans, they know Smoothie King through your partnership with the NBA’s New Orleans Pelicans and the naming rights that you have for that arena. One of the interesting things on that deal was that the NBA wanted to hire a third party to test all your products, which is something you usually don’t see with sponsorship deals. What was that like, particularly since you were in the middle of the Clean Blends initiative?

Kim: They actually test our products every year, making sure that our products meet athlete’s needs. Our product need to be athlete friendly, meaning any athlete, not just the NBA players, so when they actually consume our products and they go through the test, they are not going to be any problems with it. That is what the NBA really wanted to make sure, but also at the same time, they review all of our claims, making sure that we don’t have any false claim as well. So that was a pretty interesting journey for us because once again, we want to be an integral part of every health and fitness journey. The NBA helped us to do that.

Original article

DALLAS (March 24, 2020) – In an effort to help people maintain a healthy lifestyle and support their wellness amid the COVID-19 pandemic, Smoothie King is offering Healthy Reward members free kid’s smoothies and an Immune Support Enhancer to add to your favorite smoothie.

With kids out of school and healthy meal options becoming scarcer, Smoothie King is now offering a free, 12 oz. kid’s smoothie for any child 12 and under when guests purchase any 20 oz. smoothie or larger using the Smoothie King Healthy Rewards App.

“We understand it’s an incredibly difficult time for people to keep up with their healthy and active lifestyles,” said Smoothie King CEO Wan Kim. “Guests may not have easy access to healthy meal options, and we have nutritious smoothies made with whole fruits and vegetables to help support their health and wellness. We’ve also made it as convenient as possible to get our smoothies with drive thru, carryout, curbside pickup, online and mobile ordering options.”

“Our number one core value is ‘do the right thing,’ and we believe these offers fall perfectly in line with that value,” said Kim. “The need for healthy meal options is growing each day, and guests are looking for easy access to nutritious ingredients. We are providing those options in a safe and convenient way to help inspire people to live healthy and active lifestyles during this tough time.”

Both offers are redeemable at Smoothie King locations nationwide. Guests can order smoothies for carryout and, where available, drive thru or curbside pickup. Smoothie King is providing Immune Support Enhancer to guests in partnership with our valued supplier.

For more information on how to download the Healthy Rewards App, please visit localhost:10369/healthy-rewards.